A Look Inside
Words have meaning… type has spirit.
The combination is magnificent.
Typography bridges the gaps between the words, images, and space. Typography becomes both the movement and the glue between the vision, the meaning, and feeling of the union. — Typography is what language looks like.
It is the two-dimensional architecture, inspired by imagination and guided by readability. Typographical design should perform optically what the speaker creates through voice and gesture of his thoughts. Unconventional typography can be used as a literary device, visually interrupting the reader to make a specific point.
— Good typography is art.